German customers require loads of information and want to be addressed in a serious way! Is it the truth? And if so, does it count for every customer? Dr. Marc Thom - Venture Capital Senior Investment Manager / Strategic Partnerships and Alliances / Sony – will give you an introduction to what you have to keep in mind when you want to conquer a German customer’s brain, heart and wallet – whether it is with investors, in the B2C- or the B2B-sector. The latter varies a lot with its range of corporates and the internationally very strong medium-sized enterprises – the backbone of German economy called the “German Mittelstand”.

5.30 pm - Key note
Dr. Marc Thom - Venture Capital Senior Investment Manager / Strategic Partnerships and Alliances / Sony

6.00 pm - Q & A

Dies ist Mobiltext.