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Let's face it: The German market can be hard to crack. But with the right approach, international startups can build long-lasting partnerships with German companies. Andreas Schaefer from the Cologne Chamber of Commerce and Industry discusses German corporate culture and strategies for approaching local businesses with international executive coach Marionela Bojkova, and Martin Hecker, CEO & Founder of AmaliTech.

More information:
https://www.marionela-coaching.de/about-marionela 
https://www.amalitech.org/our-team/amalitech-ggmbh/

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